Most clients, be they large or small, always seem to want the quick-fix solution to cut costs. This especially bodes well in today’s economy where everything revolves around squeezing the almighty dollar. Whether that’s right or wrong remains to be seen.
Example 1: custom shopping cart
A certain Kosher meat store that sells high-quality products has management that was unclear on how to move forward with a website. They wanted a website to display their information as well as have a standard shopping cart. They wanted recipes integrated into each product. RJH Solutions was approached, and created a custom CMS that displayed content information as well as recipes. The Shopping cart was next. However, since everything was custom, the whole process took a very long time. They then went ahead and chose a cheaper solution which was not custom, and in the end, the designer/coder “dropped the ball,” leaving them with no real website. The tricky part, in the end, was the recipe integration, which most standard shopping carts failed to provide.
It’s still believed that, had they stuck with the original programmer they would have had their website up and running efficiently, if not quickly.
Example 2: custom watch vs. Fossil
I’ve had a Fossil watch since 2001, when I was still just starting out in University. Fossil’s brash statement was that each watch contained an 11 year warranty, since it was supposed to be of very high quality. That watch has lasted me to this day, and I’ve only had to change the battery a few times, which is normal.
Now, there are European watch manufacturers that create custom, jewel encrusted watches. Those can go for hundreds to thousands of dollars. In a heartbeat, most people will go with the cheaper, efficient Fossil.
Example 3: Custom Suits vs. Knockoffs
When choosing suits for occasions, most people will buy a knockoff brand of a suit since it’s cheaper, then get it tailored at a cheap rate rather than pay $1,200 for a custom made, Italian suit.
That’s all there is to it. The western world operates in an instant-pleasure, me-first society. That’s just how it works. Me first, me me me, and cheap now, cheap cheap cheap.